Burning Man – Geniuses or Madmen?
On September 3 we burned a man for the thirty-second time (in my case for the third time). Burning Man is a festival in the state of Nevada (USA), in which about 70 thousand people participate who build a city…
David Bernardo
Personal digital transformation: How are you preparing for what’s to come?
Digital transformation is one of the hot spots in companies at the moment. How do we make traditional companies compete in a digital world over the threat of company extinction? However, there is one important question that most people do…
Countries are the new soccer clubs
In a time of globalization with challenges that society and technology bring, never seen before, we cling to concepts of the past. We are "covering the sun with a sieve".
Artificial Intelligence and BOTS take over New York City in DLD
DLD had its second edition of the year in New York. This conference always brings together the most innovative leaders of the future. Some new and some not so much but still on the agenda of the day. Bots, after…
The difficult mission of digitizing banks
Banks have long been considered the great power companies. Images of respectable bankers forged capitalism and development in the last century. The crisis of 2008 with the shames that happened in banking internationally (Lehman brothers for example) or even what…
E-commerce is not the solution
I am fortunate to be able to work on a day-to-day basis with several clients from a variety of industries and sectors, some of which are startups, but others are multinational companies, among the top ones in the world. I…
Trends that should leave Portuguese business owners sleepless in 2016
The latest James Bond movie, Spectre, has something very curious. If before the villains had atomic bombs, today’s villains will conquer the world thanks to their computer skills and how they control data. If art imitates real life, in the…
The personalization or segmentation of a person
Segmentation is a basic concept in management courses in which we bring together groups of customers with similar characteristics. We do this to be able to develop more homogeneous products or services and thus to be able to satisfy the…
Google, Apple, and Amazon are in a battle for our homes
I get home, and my Apple Watch is recognized by the door, which opens automatically. The lights adapt to the time of day and the oven turns on automatically to prepare dinner. Music starts playing but I don’t feel like…
Congratulations Lisbon! Welcome to the Web Summit
Lisbon is to be congratulated! Web Summit, one of the leading internet conferences, is coming to Lisbon in 2016. Why am I so excited? Because, apart from all the tourism revenue, it’s another step on the path Lisbon has been…